Graphic Design & Website
Designed, sourced, and fabricated in the city of Vancouver, Lithe offers a wide range of contemporary made-to-order garments. In an age of overproduction, the studio crafts essential wardrobe pieces constructed from a curated selection of textiles.
With the focus on connecting with clients to create ecologically friendly and sustainable goods, the design process always started with a collaboration between the client and the team — creating garments that were crafted and fitted for each client with their specific intentions, handling, and usage in mind.
However, due to the ongoing pandemic and the province of B.C's respective restrictions, Lithe Studios needed to reintroduce themselves to the rapidly evolving and demanding market. Therefore, to coincide with the launch of their first "Ready to Wear" collection, I was responsible for developing their e-commerce website and creating various marketing materials grounded in a consistent brand universe.